Gannett invests USD10m in video streaming startup, Mogulus

Newspaper publisher Gannett has invested USD10m in New York-based live video streaming startup Mogulus for a minority stake in the company.

Mogulus which was founded last year, previously raised USD2.7m from undisclosed angel investors. Gannett and Mogulus established a strategic partnership in April to allow Gannett web sites to run streaming video news reports and features.

For example, earlier this year, a video recorded interview with former presidential hopeful Senator Hillary Clinton was streamed on Mogulus by the Argus Leader of Sioux Falls, South Dakota, one of Gannett’s newspapers. The interview, notorious for Clinton’s comments about the assassination of Robert F Kennedy, was widely watched and considered a coup for Gannett.

The company, which employs 20, has two revenue models, its current free ad-supported content and a pay-for-usage content which is under development. The company says that since it launched its open beta site last November, the site has garnered more than three million unique viewers and the viewing audience has doubled every 60 days for the past 10 months. More than 100,000 producers, ranging from video bloggers and independents to large media companies including Gannett and Fox, have launched their own Mogulus channels. Mogulus competitors include Paltalk, Stikam, Kyte, Ustream and Justin.tv.

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Published by Reinout te Brake

Reinout is a games investor and strategic business consultant specializing in the games industry. Reinout established his credentials through his own successful investments, start-ups, consulting and (advisory) board positions that led through time to strong bonds with key stakeholders in this fast paced industry. He is known for his outstanding results in the gaming industry. He has worked with many game studios around the globe and is therefore well known in the international gaming industry. Check out his games podcast; https://www.game-consultant.com

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