Midway Launches MidwayArcade.com Casual Games Site for Pick-Up-and-Play Classics

Midway Games, a leading interactive entertainment software publisher and developer, announced two new online storefronts for downloadable distribution of titles from the company’s vast catalog of arcade, PC and touchscreen titles.

Beginning today, gamers can go to http://www.midwayarcade.com to download versions of the company’s arcade classics and touch screen favorites. In addition, Midway also announced the launch of a digital storefront at http://www.midway.com. The new site is intended for the North American market, and features ten recent Midway releases.

Midwayarcade.com and the storefront at midway.com were built by Digital River. For the online stores, Digital River is managing the online sale and download of Midway games, offering customers a seamless shopping experience and immediate access to popular Midway titles.

“The Midway brand has a long and rich history of fast-paced and addictive games from our arcade and touchscreen heritage,” said Mona Hamilton, vice president, marketing, Midway Home Entertainment. “The new digital storefront at midway.com and the casual games site at midwayarcade.com allow us to deliver these classics, favorites and recent releases directly to a wide-range of Midway fans.”

Published by Reinout te Brake

Reinout is a games investor and strategic business consultant specializing in the games industry. Reinout established his credentials through his own successful investments, start-ups, consulting and (advisory) board positions that led through time to strong bonds with key stakeholders in this fast paced industry. He is known for his outstanding results in the gaming industry. He has worked with many game studios around the globe and is therefore well known in the international gaming industry. Check out his games podcast; https://www.game-consultant.com

%d bloggers like this: