Meet the investors; AdGent 007 raises USD5.3m from CM Capital

Online ad inventory startup AdGent 007 intends to boost its sales team and launch an online ad marketplace after raising USD5.3m from CM Capital, of which USD5m is declared as a Series A investment.

Founded late last year, AdGent 007 provides location-based ad inventory services for premium brand sites worldwide.

Its network helps publishers manage ad streams globally rather than through geo-specific ad networks. AdGent 007, which is based in San Francisco with offices in the UK and Australia, is hiring sales teams for regional support, starting with Europe. It also intends to launch an online ad marketplace that will allow international ad inventory purchases, as well as a service dubbed ‘The Optimiser’. This will allow direct matches between clients, ad networks and consumers through a single interface.

Published by Reinout te Brake

Reinout is a games investor and strategic business consultant specializing in the games industry. Reinout established his credentials through his own successful investments, start-ups, consulting and (advisory) board positions that led through time to strong bonds with key stakeholders in this fast paced industry. He is known for his outstanding results in the gaming industry. He has worked with many game studios around the globe and is therefore well known in the international gaming industry. Check out his games podcast;

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